Manager Content Strategy & Scheduling

Full time

Expired

Responsibilities

Analysing channel and program specific data to help create better content basis viewership trends, markets, target groups and competition performance.
Regular presentations to be made by studying marquee and emerging properties to provide business with actionable inputs.
Understand changing market trends of TV consumption and assist in special strategic projects through data analysis and put forth key pointers to generate/validate ideas.
Study industry trends, competitor schedules and develop strategies to maximize audience viewership and retention.
Collaborate with content teams, acquisitions, and operations to align scheduling with business objectives.
Business Impact: Providing strategic inputs that enable growth in viewership of live sports and surround programming.
Regular reports on performance of key sports properties and impact of key initiatives recommended.
Identifying strategic levers for growth of viewership and implement it in scheduling strategies.

Qualifications & Experience

Minimum qualification: MBA from a reputed institute.
Minimum 5-7 years of post-graduation experience.
Understanding of media industry and knowledge of working on YUMI (BARC) software.
Consumer data interpretation skills: experience in studying large sets of data on Excel.
Comfortable with working in a dynamic and fast paced environment.
Knowledge of the current sports environment in India and Worldwide.
Data and Insights Driven decision making.
Avoid Sports enthusiast.
Ability to thrive in a dynamic, high paced and ambiguous environment.